USA basketball star goes viral for injury treatment at Paris Olympics - but all is not as it seems!

Jimmer Fredette found himself going viral on social media on Wednesday after needing some injury treatment for his groin in the 3x3 basketball at the Paris Olympics.

Fredette was in action as USA lost 19-17 against Poland on Wednesday and at one stage in the game, his participation looked to be in serious doubt.

Cameras caught him grimacing in pain on the sideline with an apparent issue in his groin and upper thigh area with three minutes left on the clock.

He needed treatment from a USA physio and looked in discomfort as she pressed his thigh before taping him up. But inevitably, someone took to social media after viewing the moment as golden opportunity for a viral clip.

'Turned on the Olympics & Jimmer Fredette was getting some medical attention,' wrote the fan with a shocked emoji - and the clip promptly clocked over a million views.

Fredette went into the game struggling with an issue but had been backed to play through the pain barrier after USA lost its opening 3x3 game against Serbia on Tuesday.  

And he was nearly vindicated. Fredette cut the lead to 1 with 90 seconds left on the clock before Michal Sokolowski made a free throw a few seconds later to extend the lead to 19-17. 

According to the Associated Press, Fredette did not speak to reporters after the loss and was instead receiving further treatment from his team's staff.

'I don't think we're concerned,' Kareem Maddox said about USA's overall hopes aftet the Poland loss. 'We just know we have some adjustments to make.' 

Teammate Canyon Barry added: 'We're just not making shots. That's what it comes down to. We had a lot of good looks and they just didn't fall tonight.'

Fredette and his teammates return to action Thursday against Lithuania.