Apple users are fuming after a new stunt appeared to show the camera quality in iPhones has not changed since 2021.
A tech influencer user shared two videos - one in a park and one in a city - with four generations of iPhones lined up to simultaneously capture the exact same shot - from the iPhone 13 Pro to the iPhone 16 Pro.
Viewers criticized the fact the difference in quality appeared to be miniscule - despite the $600 difference between the newest model and the 13 Pro.
A tech influencer has compared the camera quality of four generations of iPhones
Viewers complained that there didn't seem to be any differences in the camera quality since the 13 Pro was released in 2021
This is despite Apple marketing around its Pro models heavily focusing on camera quality.
In the TikTok videos, @yuta.tj23 lined the phones up on tri-pods to scan the buildings in what appears to be a city center.
Some people did notice the differences - but they were consistent with some saying the older models actually looked better.
One person commented: 'Why is the 13 pro better in handling light sources like the sign on the building?'
Another person pinpointed the same difference, in favor of the older model, writing: 'The 13pro looks much better specifically with the white light reflecting on that yellow sign.'
However, the majority of viewers asked what the difference between the video quality was, while one questioned if Apple should consider conducting this same test.
A TikToker posted two videos showing the similarities between the iPhone 13 Pro, 14 Pro, 15 Pro and newly released 16 Pro
The second video shows @yuta.tj23 running through a park with the four iPhone models on the tri-pod to see if the speed and angle made a difference.
Viewers responded and collectively agreed, they all look the same, while one person broke down their review of the camera quality and said: '13 pro till this day looks amazing. 14 pro looks a tad bit better.
'15 pro looks the same as the 14. 16 you can see a difference it’s has a much cleaner image but not by leaps and bounds but slightly noticeable.'
For years, Apple has boasted about its premium iPhone devices and claimed its cameras are getting better over time.
The Pro phones cost between $400 and $700 more than their standard counterparts, with an iPhone 16 Pro costing upwards of $1,600 for one terabyte of storage.
Ahead of the iPhone 16's launch earlier this month, Apple’s vice president of Worldwide iPhone Product Marketing, Kaiann Drance claimed the phone will deliver a more powerful and personal experience to users.
Drance said Apple was doing this by offering 'new ways to discover the world around you and capture memories using Camera Control [and] a 48MP Fusion camera that gives you two optical-quality cameras in one.
'This is the perfect time for customers to upgrade or make the switch to iPhone.'
Yet after watching @yuta.tj23's TikTok video, users appeared to be less sure after noticing the similarities between the models, with one person writing: 'Hmm, so I really don’t need to upgrade.'