Martha Stewart set pulses pounding with a new thirst trap video released Tuesday, even as she left other fans scratching their heads.
The seemingly ageless 83-year-old appeared in closeup in a beige satin robe in an Instagram video in which she suggestively nibbled on strawberries and 'ma[de] a mess' with honey.
Martha made it clear she was going all out on sex appear when she introduced the video with a question — 'What gets me in the nude?' — before revealing that it was all an advertisement for MAC cosmetics.
'Is this OnlyFans?!' wrote one shocked viewer who compared it to the mostly adult subscription site.
Martha, who became the oldest woman ever to pose for the Sports Illustrated Swimsuit Issue at 81, started off her steamy video by munching on a juicy strawberry that was 'fresh picked from the garden.'
Her video was set up similarly to ASMR (autonomous sensory meridian response) clips, with the microphone placed close to her and turned up so that viewers could clearly hear her slurping up the strawberry juice as she bit into it.
Martha Stewart, 83, set pulses pounding with a new thirst trap video released Tuesday, even as she left other fans scratching their heads
Several fans were so shocked by Stewart's sexually suggestive post that they compared it to something from the adult subscription site OnlyFans
Martha, who became the oldest woman ever to pose for the Sports Illustrated Swimsuit Issue at 81, started off her steamy video by munching on a juicy strawberry
She added that the fruit was 'best in the hot sun' as she gazed directly into the camera.
Next up was sticky honey, which she enjoyed directly from a small wooden honey dipper.
'Mmm, golden amber,' she moaned before pulling the dipper to her mouth.
She hummed with pleasure as she tasted the sugary treat.
'Makes a mess,' she added after the honey dribbled down her chin, before winking at the camera and displaying a knowing smile.
Martha turned to something a bit more tart next as she picked up a slice of pomegranate filled with ruby seeds.
'Try eating one of these in a lily-white bed,' she said in a low voice. 'Can't do it.'
But then she put aside the playful foods to promote MAC Cosmetics products.
Her video was set up similarly to ASMR clips, with the microphone placed close to her and turned up so that viewers could clearly hear her slurping up the strawberry juice
Next up was sticky honey, which she enjoyed directly from a small wooden honey dipper. 'Mmm, golden amber,' she moaned before pulling the dipper to her mouth
She hummed with pleasure as she tasted the sugary treat. 'Makes a mess,' she added after the honey dribbled down her chin, before winking at the camera and displaying a knowing smile
Martha turned to something a bit more tart with a slice of pomegranate filled with ruby seeds. 'Try eating one of these in a lily-white bed,' she said in a low voice. 'Can't do it'
She showed off her best pout while rubbing lip liner across her lips, before holding a tube of lipstick to her nose and sniffing it.
'Smells like vanilla,' she cooed.
Then the video pulled back to reveal the microphones on either side of Martha.
'I'm. Martha. Stewart,' she said as she turned her head to the side to speak directly into a different mic with each word.
'I. Only. Wear. Mac,' she added in a whisper that emphasized the ASMR nature of the clip.
Fans were shocked and divided by the sexually suggestive in the comments.
'This feels illegal. I think it should be illegal, somebody get me out of here,' read one hilarious comment from a disturbed viewer.
'Why did you do this?' another confused fan wondered.
She showed off her best pout while rubbing lip liner across her lips, before holding a tube of lipstick to her nose and sniffing it
'Smells like vanilla,' she cooed
Fans were shocked and divided in the comments. Some fans wondered if the video might be 'illegal,' while others confidently declared that 'sex is back'
The comments revealed fans who were 'grossed out' by Stewart's unabashed sexuality, even as others said they 'loved' it
Several fans couldn't contain their excitement at Martha's over-the-top video
But another person confidently declared that 'Sex is back' after seeing the steamy clip.
Some women in the comments even wanted to know 'the name of her doctor' in hopes of achieving such age-defying skin.
'I will refi my house to get a facelift with [her doctor] when the time comes,' one viewer joked.
Another user pointed out that the video was 'ASMR' and joked that 'She got cool after prison.'
Some of the naysayers decried the video as 'click bait' and said they were 'grossed out' by Stewart's unabashed sexuality.
But other fans declared that they 'loved' the self-aware video.
One viewer who didn't seem to have enjoyed the video wrote that they 'hope[d] it was an AI-generated clip.
'Ummmm I'll have whatever Martha is having,' one fan joked in the comments.
The homemaking icon has gotten edgier in recent years, and the fact that she looks years younger than her age hasn't hurt; pictured in 1998 in NYC
The blond icon regularly shows off her best pout while taking a lap in her swimming pool
She let fans know how great she looked when hobnobbing with Patrick Dempsey in September 2023
'I gay gasped during the honeycomb scene,' admitted another user, while one fan declared that 'Thirst trap Martha is my favorite Martha.'
The homemaking icon has gotten edgier in recent years, and the fact that she looks years younger than her age hasn't hurt.
The blond icon regularly shows off her best pout while taking a lap in her swimming pool, or when hobnobbing with stars like Patrick Dempsey.
Martha even shocked her fans when she became the oldest woman ever to pose for a Sports Illustrated Swimsuit Issue cover in 2023, when she was 81 years old.