Influencer reveals jaw-dropping threats brand sent her when she was two days late to promote product

A lifestyle influencer has shared the shocking threats a brand made against her after she was late to share videos promoting their product.  

Joanne Romarate, who has nearly 37,000 TikTok followers, made a deal with Rugsstyle to create content about their rugs in exchange for a free one.

But when the Texas student and mother-of-two missed the posting date by two days, the company flooded her email with harsh and violent messages.

Romarate chronicled the situation on her TikTok page to warn her followers about the brand and the overall risk of working with TikTok Shop businesses. 

She wrote in a post: 'POV: you forgot to post a product on TikTok and Chinese company wishes you death.' 

Romarate then showed an email from a Rugsstyle representative that sent shockwaves through TikTok. 

The vicious email reads: 'You liar. Didn't your parents teach you to be honest? Or are you an orphan with no parents? 

'Do your children know they have a mother who has no dignity and lies to others?' 

Xu also said that if Romarate did not post a video promoting their rugs within 24 hours, Rugsstyle would report all of her videos using over 20 different accounts. 

The messages eventuated into death wishes. 

'You live so meaningless, why don't you die sooner? As someone you have deceived, I sincerely wish you a speedy death,' an email reads.

The video has about 4.8million views. 

In a five-minute follow up video styled as a 'get ready with me' post, Romarate shared that Xu also told her, 'F*** you and your family, your whole family will die'. 

When addressing the showdown, she said she was sorry for being late to post the content she promised to the company, but was ultimately glad she got to see their true colors.

Romarate said in the TikTok: 'Honestly, I didn't care for me, but then they started adding my family into it.

'When it comes to my family, yeah, do not go to family.

'I have two little kids and this is not okay.' 

Rugsstyle sent Romarate an apology after they started receiving for how they treated her. 

They wrote in a direct message: 'We are deeply sorry for this. We value our partnership with you very much and sincerely apologize for the inconvenience caused.

'I'm sorry that this was my employee's mistake and that I didn't catch her problem in time, we have dealt with her seriously. Dismissed her.'

In the conversation, Romarate told the company the email correspondence was extremely unprofessional and she hope that Rugsstyle learns from their mistakes.

The influencer will no longer support the brand or their products.

Rugsstyle publicly apologized for the employee's behavior in a statement posted on their TikTok page.

It reads: 'We recognize that the employee's inappropriate behavior was troubling to the creator and to everyone else, and we regret it.'

The letter, signed by Rugsstyle Founder 'James', outlined steps the company plans to take to ensure this never happens again. 

These steps are to fire 'irresponsible' staff members, issue apologies to people who the brand has been rude to and re-train employees on how to interact with influencers.

After this sour experience, Romarate said she will not be participating in TikTok shop partnerships anymore. 

In the comments, people rallied behind her. 

One user wrote: 'Wow, so uncalled for. I hope this video goes viral and no one orders from Ping Xu!'

'If this is how they treat people who the made business with, imagine how this company treats employees,' another added.