Kansas City Chiefs' thrilling win over the Baltimore Ravens sets huge NFL TV record as Taylor Swift continues to boost ratings

The thrilling season opener between the Kansas City Chiefs and Baltimore Ravens was the most-watched opening NFL game ever, according to NBC.

Data shows the audience peaked at 33 million viewers in the second quarter of the game, which the Chiefs dramatically won 27-20.

Fans were desperate to watch the return of football and also catch a glimpse of Taylor Swift as she returned to Arrowhead Stadium to watch boyfriend Travis Kelce in action.

A rematch of last season's AFC Championship game, the game averaged 28.9 millions viewers across NBC and it's streaming service Peacock.

It beat the viewership of last season's opener - which saw the Detroit Lions shock the Chiefs - by five per cent.

The huge TV audience would not have been disappointed either, given the action on the field came down to a dramatic video review

The Ravens thought they had tied the game up at 27-27 with zero seconds left on the clock but tight end Isaiah Likely's toe was deemed to be out of bounds after he caught Lamar Jackson's pass.

It was also the perfect NFL debut for Chiefs rookie Xavier Worthy, who showed off his blistering speed to score two touchdowns.

Kelce had a quiet night on the field by his usual standards, meaning the NBC broadcast's cuts to Swift in her luxury suite were also fairly limited.

The popstar stunned in a denim outfit and thigh-high boots as she took her seat alongside Kelce's father, Ed. Swift later was sat with his mom, Donna.

The New York Post published pictures that showed the couple boarding a flight to New York on Friday.

Kelce was visible in a baseball hat and a t-shirt and shorts but his girlfriend used an umbrella to prevent photographers from capturing her face.

The couple have been seen out together in New York before. Back in October 2023, they made surprise appearances on Saturday Night Live before having dinner at the Waverley Inn.

The couple's trip to the east coast, where Swift has a number of properties, comes after a heavy night of celebrating the Chiefs' victory.

After winning by a touchdown over Baltimore in a rematch of last year's AFC title game, the Chiefs reportedly had a bash at a glitzy rooftop bar just a 20 minute drive from Arrowhead Stadium. 

According to Page Six, Kelce told his teammates that he'd be throwing a party at Prime Social and that the whole team was invited.

Swift - who was seen leaving the stadium next to Kelce in a golf cart - appeared to enjoy herself, with one Page Six insider saying, 'Taylor got a little drunky.' 

Kelce reportedly rented out the entire cocktail bar for the event and multiple Kansas City Chiefs players and their wives and girlfriends joined them.

That included Swift and, according to DailyMail.com sources, Brittany Mahomes. 

Sources say that there is no bad blood between the two, despite rumors of a potential rift and the two sitting in separate suites for Thursday night's game.