Legendary CBS announcer Jim Nantz gets tongues wagging on social media after making an X-rated slip of the tongue live on air at The Masters

CBS announcer Jim Nantz had fans scratching their heads with an apparent slip of the tongue on Friday.

On Day 2 of The Masters at Augusta National, Nantz seemingly let a profane word slip during CBS' broadcast.

A parody X (formerly Twitter) account, @Reflog_18, posted the clip with subtitles, suggesting that the veteran announcer cursed on live TV.

'He knows it,' Nantz says while calling the competition. 'He also knows there's a ticklish little b***h coming up.'

Users were quick to question the validity of the video, or at least what it suggests in the comment section. The user who posted the viral clip insisted that only the captions were added.

While other users laughed at homophonic confusion, they assured that Nantz did not swear during a major golf competition.

'Very funny. But he did say pitch, unfortunately,' one user wrote with three laughing emojis.

'He said pitch,' another added. 'Come on.'

'I had it on the background while working and thought that's what he said. But then I thought: 'Nah, couldn't be,' lol,' a third wrote.

Nantz is broadcasting The Masters for the 37th time in his 39th year covering the tournament. He covered The Masters for the first time in 1986, aged 26, and is responsible for creating the event's slogan 'A tradition like no other.'

After working for local radio stations in Houston and Salt Lake City, where he called BYU football and Utah Jazz games, Nantz joined CBS Sports in 1985. He came in as a studio host for CBS' college basketball and football coverage and an on-course reporter for the PGA Tour.

He has since moved into play-by-play duties for the network's basketball, football, and golf coverage.